A brand is a voice and a product is a souvenir.
Consumers want more than just quality products. They want a meaning, belonging and image that matches their values and beliefs. One that caters to a lifestyle image whether it be humble or extravagant.
Bangkok University's Bachelor of Communication Arts in Creative Branding program will help develop the skills necessary to understand and advance all stages of brand creation. Designing an identity, communication art, marketing strategy, elements of distinctiveness are all studied as they relate to the needs of various target groups using different approaches and platforms.
Whether your goal is brand owner, identity designer, strategic planner, brand strategist, manager or communicator your future as a brand specialist can happen in the Communication Arts (Creative Branding) program.
You can pursue a diverse range of careers, whether within business organizations or through entrepreneurship to create your brand.
