Academic Year 2024 Curriculum
Our program focuses on digital communication and media industries, learning to effectively utilize new media and technology for communication. Combines creative thinking to create new media, developing students' abilities to apply consumer data and create efficient and measurable communication. Collaborates with leading industry partners such as top agencies, Wisesight, Tellscore, the Advertising Association of Thailand, the Media Agency Association, and many more.
Enhances understanding of target audiences and strategic communication planning using globally standardized Digital Tools. Additionally, there are projects in collaboration with various brands to provide students with practical experience in the fields of media and advertising.
- Account Executive
- Marketing Communication Specialist
- Digital Strategic Planner
- Digital Media Planner
- Media Buyer
- Media Optimizer
- Data Analytic Specialist
- Performance Marketing Specialist
Digital Communication and Media
- Digital Marketing Communication and Media Industry
- Campaign Architecture and Role of Channels
- Media Tool and Data Software
- Digital Media Planning
Media Buying
