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Marketing
Bangkok University International College
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Bachelor’s Degree
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International Program
Dr. Panisara Kongthaworn
Chairperson, Marketing Program

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Bangkok University International College

Research Articles / Academic Articles  
Khongthaworn, P.(2019) An exploration of the role of bloggers and blogger characteristics, in the consumer buying process for cosmetics in the Thai market, https://uwerepository. worktribe.com/output/1490848 

Khongthaworn, P. & Nunthapirat, D., 2022, Learners' s satisfaction Towards Online Learning Experience During Covid-19 Situations, The 3rd International Conference, King Mongkut's Institute of Technology ladkrabang of Chumphon Campus, Chumphon, Thailand, May 26-27, 2022, (Silver Medal Award)

Specialization / Expert
Influencer Marketing, Social Media Marketing, Marketing Technology and Circular Business 

Message to new students

"Master the art of marketing with deep insights and innovative strategies at Bangkok University International College.Dive into powerful marketing insights modern techniques and leverage the latest marketing tools" 

Welcome to the International Marketing Program at Bangkok University International College, where we blend marketing expertise with cutting-edge technology. Our program’s unique focus on Marketing Technology sets us apart, providing you with unparalleled opportunities to master the tools and techniques that drive modern marketing success.

Teaching Subjects

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Admission
Bangkok University International College
FAQs
Academic Year 2027, Semester 1 69,330 THB, Total Fees 508,830 THB
Academic Year 2027, Semester 1 75,250 THB, Total Fees 547,150 THB
Preparation
You can apply immediately with just your 4-semester cumulative GPA (Grade 11)—no need to wait for all 6 semesters.
Tuition Fees (Semester 2027)
For Thai Students
Semester 1: 69,330 THB
Total Fees 508,830 THB
For International Students
Semester 1: 75,250 THB
Total Fees 547,150 THB
Scholarship available