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School of Business Administration — Featured Stories — School of Business Administration Partners with Private Sector to Organize2 E-Logistics Skills Enhancement Projects Connecting Students to the Real Business World
School of Business Administration Partners with Private Sector to Organize
2 E-Logistics Skills Enhancement Projects Connecting Students to the Real Business World
School of Business Administration organized two projects to develop digital logistics skills for students, comprising: "E-Logistic Solutions for Efficient E-Commerce Order Management" and "Smart + Sustainable for E-Logistics". These projects aim to enhance capabilities and connect knowledge to the business sector.

Project 1: E-Logistic Solutions for Efficient E-Commerce Order Management
School of Business Administration was honored to have K. Chatchawan Therdpadungchai, Warehouse and Delivery Manager at Boonthavorn Lifestyle Furniture Company Limited, deliver a lecture on "Technology Used in Warehouses for E-Commerce Order Management."
He presented challenges to students from:
- Logistics and Supply Chain Management (Digital Commerce Logistics - DCL focus)
- Digital Marketing (Digital Business Owner and Brand Influencer - DEBI focus)
The objective was to find solutions for technology and operational issues suitable for e-commerce businesses. Location: Room A7-312 (Logistics Lab), 3rd Floor, Building A7, Bangkok University.

Project 2: Smart + Sustainable for E-Logistics
This project was honored to have K. Kittinat Teerarapraphaporn, Assistant Vice President (AVP) at SCG JWD Logistics Public Company Limited, lecture on "Omni Channel Customer Engagement with Competitive Weapons and Future Trends in Logistics Business."He presented challenges regarding the use of E-Marketplace services in e-commerce businesses to support sustainability in business operations and green logistics.Location: Room A8-504, 5th Floor, Building A8, Bangkok University.

Additional Guest Speakers
The project also featured: A.Pok Sithasit Chaleenatthawut - Former backend Ads team member for TikTok Thailand and TikTok Expert 2025, owner of the channel "Think of Ajarn Pok When Ads Break" and A.Atom Nichakan Niyatiwatchanchai - Vice President of Pure Foods Group Company Limited, lecturing on "E-Logistics & Supply Chain Management in Digital Business"

Project Closing Activity with Final Project Presentations
The closing activity was a collaboration between: SCG JWD Logistics Public Company Limited, Boonthavorn Lifestyle Furniture Company Limited and School of Business Administration. Students from both majors presented their assigned project work.


Dr.Nittana Tarnittanakorn, Associate Dean School of Business Administration, provided words of encouragement before the Final Project presentations. Four finalist teams presented their work to a panel of judges from both companies, led by K.Kittinat Teerarapraphaporn (AVP, SCG JWD Logistics) and K.Chatchawan Therdpadungchai (Warehouse and Delivery Manager, Boonthavorn Lifestyle Furniture).


Throughout the project, there were Grooming and Workshop sessions conducted by speakers with diverse expertise in online sales, business ownership, and logistics management.
Project Management Team
Both projects were under the responsibility of A.Chanikarn Kamonsook and A.Chawin Piyapinyo With advisors Dr.Worawat Joradon and Dr.Kittipoom Supamontri

