Opening the Platform for Business Administration Students to Create World-Class Brand Strategies and Join LIXIL Internship Program

International Business Management Department, School of Business Administration, in collaboration with LIXIL (Thailand) Public Company Limited (LIXIL)

Thu, 04 Dec 2025 | 731 views

International Business Management Department, School of Business Administration, in collaboration with LIXIL (Thailand) Public Company Limited (LIXIL), owner of the American Standard sanitary ware brand, held the Final Session for the 21^st BU International Business Consulting Program (BU-IBCP) on the topic "Lixil SDGs International Brand Communication Strategy for American Standard Sanitary Ware."

This project was organized for students in courses IB455: International Business Management and Sustainable Development Goals (SDG) and IB323: International Marketing Strategies participating in the program to present their work for selection to intern with LIXIL (Thailand) Public Company Limited. The event was honored by Ms. Tharinee Pimonsri, Leader, Brand and Marketing Communication of LIXIL (Thailand) Public Company Limited, who provided business consulting.

Congratulations to 4 students from the International Business Management program, School of Business Administration, who passed the selection and will begin their CWIE (Cooperative and Work Integrated Education) internship with LIXIL in Semester 2/2025

This project is under the supervision of Instructor Sumet Jirakasemwat, Dr.Sarinya Laisawat Suttharattanagul, and Instructor Rattanun Jariyavilaskul, with Instructor Vajirawit Siripiyaphat, Chairperson, International Business Management Department, as project advisor.

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Admission

School of Business Administration

The Programs Available for Admission

Marketing
สาขาวิชาการตลาด

Finance
สาขาวิชาการเงิน

Management
สาขาวิชาการจัดการ

International Business Management
สาขาวิชาการจัดการธุรกิจระหว่างประเทศ

Logistics and Supply Chain Management
สาขาวิชาการจัดการโลจิสติกส์และโซ่อุปทาน

Digital Marketing
สาขาวิชาการตลาดดิจิทัล

International Business Management (Chinese Business)
สาขาวิชาการจัดการธุรกิจระหว่างประเทศ (มุ่งเน้นธุรกิจจีน)

Financial and Investment Planning
สาขาวิชาการวางแผนการเงินและการลงทุน

Digital Marketing (Digital Entrepreneur & Brand Influencer)
สาขาวิชาการตลาดดิจิทัล มุ่งเน้นเจ้าของธุรกิจดิจิทัลและแบรนด์อินฟลูเอนเซอร์

Logistics and Supply Chain Management (Digital Commerce Logistics)
สาขาวิชาการจัดการโลจิสติกส์และโซ่อุปทาน มุ่งเน้นดิจิทัลคอมเมิร์ซโลจิสติกส์

Master of Business Administration
สาขาบริหารธุรกิจ

Preparation

With a cumulative GPA of 4 more semesters, you can apply for admission immediately.

Scholarship available

For Thai Student Loan

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9/1 Moo 5 Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120

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02 407 3888 ext. 2640

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