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Dataxet × BU International Programs  Bringing Real Industry Experience into the Classroom
A new step forward for hands-on learning! Dataxet Limited has officially signed a 3-year MoU with Bangkok University International College (BU International Programs) on 17 April 2026 to bring real-world Media Intelligence and Social Listening into the classroom.
Tue, 28 Apr 2026  |  544 views
Dataxet × BU International Programs  Bringing Real Industry Experience into the Classroom

 

Through this partnership, students will gain access to dxt:360 Analytics and learn directly from industry experts in global brand building and marketing insights, bridging theory with real practice.

The signing was led by Robert Kabus, Co-founder and Chief Strategy Officer, Dataxet Limited, and Saroot Udomkarn, Commercial Director, Dataxet Limited, alongside Asst. Prof. Dr. Duangthida Nunthapirat, Assistant to the President for International Affairs and Global Education and Acting Dean, Bangkok University International Programs, and Dr. Panisara Kongthaworn, Associate Dean, Bangkok University International Programs.

This collaboration builds on a successful guest lecture session on 31 March 2026, where students explored real data and industry frameworks with strong engagement.

 

A meaningful partnership that connects students to real tools, real insights, and real industry experience, preparing them for the future of data and digital communication.

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IMI x FUJIFILM Learning Beyond the Classroom with FUJIFILM Thailand 
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IMI x FUJIFILM Learning Beyond the Classroom with FUJIFILM Thailand 
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Business Is Not One Career  It Is the Foundation for All of Them BBA Program
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Every company that exists needs people who understand how it works. Every startup that launches needs someone who can manage the money, lead the team, read the market, and make the call under pressure. Every industry, from technology to hospitality to creative media, runs on the same core business principles: strategy, finance, marketing, operations, and leadership.
BU Builds a Global Education Network, Partnering with British Council Thailand and Royal Holloway
01 Oct 2026
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enhancing practical skill sets, and unlocking professional pathways to prepare students for careers in the global creative industries.
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Bangkok University International College
The Programs Available for Admission
FAQs
Graduate in 3 years — 1 year faster than standard programs.
Only BBA in Thailand with Alibaba Cloud AI Lab, driven by entrepreneurship, data-driven decision-making, and cross-cultural agility.
Double/Triple Degree with Macquarie University (Australia), University of Surrey (UK), HIM Business School (Switzerland), and SMU Master's Pathway.
Real-world case studies with leading companies through Company Visits, Masterclasses, and Workshops. Cross-cultural learning with international peers.
International Business Executive, Marketing Specialist, Business Analyst, Entrepreneur, Digital Business Strategist, or Management Trainee.
Preparation
You can apply immediately with just your 4-semester cumulative GPA (Grade 11)—no need to wait for all 6 semesters.
With a high school diploma or equivalent, you can apply for Bangkok University International College immediately.
Scholarship available
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