Choosing a program isn’t always easy, especially when the world is changing fast and new careers emerge every day. Whether your passion lies in creativity, business, technology, hospitality, or global communication, BU International Programs offers diverse pathways designed to help you discover what you truly love and turn it into a meaningful career. Each program connects your personal strengths with real-world industries, giving you hands-on experience, modern skills, and the confidence to thrive in the global workforce.
Global Filmmaking & Series Production
The global film and series industry is growing fast, opening doors for directors, screenwriters, producers, cinematographers, and creative executives who can navigate both storytelling and the business behind it. The Film, Series & Global Content Production and Business program (IFM) equips students with end-to-end production skills from concept development and scriptwriting to directing, cinematography, editing, and content management. With access to professional studios and industry-standard post-production facilities, students gain hands-on experience across the entire filmmaking pipeline while learning how global content markets operate.
Creative Brand Experience & Visual Communication
Brands today rely heavily on creative thinkers who can communicate visually, design meaningful experiences, and build strong identities across digital platforms. For students who are passionate about creativity, strategic design, and innovation, Creative Communication Design (CCD) is the perfect match. This program blends design thinking, creative strategy, and practical project work to prepare you for future careers in branding, digital design, communication design, and creative problem-solving.
Global Hospitality, Tourism & Experience Economy
The tourism and hospitality industry continues to evolve with global travel recovery, luxury tourism, and high-value guest experiences. If you are excited by cultural exchange, global service excellence, and management in world-class hotels and resorts, the International Tourism & Hospitality Management (ITHM) program equips you with hands-on training and real industry experience, including overseas internships and practical learning that build strong international career pathways.
Global Business Communication
& International Relations
Organizations worldwide need professionals who can communicate across cultures, manage public messaging, and navigate international environments. If you enjoy languages, global cultures, media communication, and strategic messaging, Business English (BE) is the best fit. With specialized tracks, Digital Marketing and Communication, Communication in the Service Industry, Media Content Creation, International Relations, or an Alternative Track to customize their own path. Gaining practical skills in business writing, presentations, negotiation, and cross-cultural communication so they can step into global roles with confidence.
Entrepreneurship, Startups & Innovation-Driven Business
The future belongs to innovators who can identify opportunities, build solutions, and launch new ventures. For students who want to create their own businesses or lead innovation in modern companies, Entrepreneurship is the ideal program. With hands-on startup incubation, business creation projects, and mentorship from experienced founders. This program transforms ideas into real ventures and prepares graduates for leadership in the global startup ecosystem.
Business Leadership & Digital-Driven Management
Businesses around the world now rely on AI, data analytics, digital platforms, and tech-driven decision-making, creating strong demand for professionals who understand how business and technology work together. The Business Administration (BBA) program is the perfect match for students who want to lead in this new economy, offering four future-ready tracks: Digital Marketing, International Business Management, Finance & Investment, and Data Science for Business. With access to the Alibaba Cloud Academy AI Lab, BBA students gain hands-on experience using real AI tools, business analytics, and modern technologies, graduating with the skills needed to thrive in a digitally transformed business world.
