Let’s explore our BBA program, offering four specialized tracks in Digital Marketing, International Business Management, Data Science for Business, and Finance and Investment. Tailor your education from day one. You can graduate in just 3 years with hands-on project experience!
 

4 Standout Tracks Meet the Market Trends 
Based on Your Interest

Our BBA program offers four specialized tracks tailored to market demands: Digital Marketing, International Business Management, Data Science for Business, and Finance and Investment. You can select their track upon enrollment or explore your interests during your first year and choose a track in your second year.
 

Project-Based Learning
BBA Business Center

Throughout your 3 years of study here, you will have the opportunity to engage in and pitch real-world projects from various industries every semester, gaining hands-on experience and theoretical knowledge. The BBA Business Center operates as a real business from the very beginning. This unique setup lets you run your company continuously for three years within the Business Center, providing stability and long-term growth opportunities that go beyond short-term projects.

Internship Opportunities

Besides being able to graduate in three years, our internships are designed to help individuals bridge the gap between their academic education and real-world professional experience. They offer a chance to apply theoretical knowledge gained in the classroom to actual work situations both locally and internationally.

Double-Degree Opportunities

Go beyond studying at one university in one country. Here, you will have the opportunity to join the double-degree program in Australia and Switzerland. You can choose to study at Hotel Institute Montreux, Switzerland (2+1) and receive 3 degrees from Hotel Institute Montreux, Northwood University, and Bangkok University. Alternatively, you can study at Macquarie University, Australia (3+1) and receive 2 degrees from Macquarie University and Bangkok University