Featured Stories

When we talk about "creators," many people are familiar with this term, especially the younger generation. It's a rapidly growing trend in Thailand. Anyone can be a creator, and with the growth of various social media platforms, it has become a trend that young people love. This BU student's inspiring story is worth reading.

Mr. Nattapon Ruaypirom (Nat), a student in School of Communication Arts, Influencer Branding received the Top Performance Award from the LG Campus Ambassador project, a program that allows Gen Z youth from across the country to showcase their creator potential.

A Seeker of New Experiences 

"Nat has been enthusiastic about activities since high school. After entering his first year at Bangkok University, whenever he learned about project activities, he would always participate. Personally, he believes that gaining experiences without spending a single baht is something we must seize. Awards are guarantees that what we do meets expectations to a certain degree."

An Adventurer with a "Creator" Heart 

"This project was an individual adventure that was extremely fun. Over 300 university students from across the country participated, and they selected participants based on creative ideas through video clips, or what could be called an audition. Only 31 people were selected to participate throughout the 6-month program. There were 5 workshops, and after each learning session, participants had to complete assignments. The focus was exclusively on creating TikTok clips. The assignments varied to encourage us to present ideas through clips."

Creating Fun and Creative Clips 

"Nat set his goal for this project to have a big idea, an umbrella concept, telling a series about a scholarship-hunting student encountering various situations according to the required assignments. He created a character to make it memorable. Regardless of the assignment, he connected everything under this big idea and creatively told stories through fun clips. Most importantly, he met deadlines and followed the requirements—this was the heart of it."

Sparking Success 

"For this project, he admits he didn't expect an award. The project taught him a lot about how many talented people have passion. Having the foundation of interest made it fun to do right away. Friends from other universities developed their skills well. He learned perspectives from peers at different universities and made friends who share his interests. They were like the fuel that ignited his fire."

Influencer: The Beloved Career 

"Nat wants to pursue a career as an influencer to build on his future profession. The exchange of knowledge, gathering experiences, is to find the right path that confirms his love for what he does. He feels fortunate to have discovered his passion early."

Thank you for the photo: Facebook LG Campus Ambassador