Master of Arts Program (Data-Driven Marketing and Communications)
ศิลปศาสตรมหาบัณฑิต (การตลาดเชิงข้อมูลและการสื่อสาร)
ศิลปศาสตรมหาบัณฑิต (การตลาดเชิงข้อมูลและการสื่อสาร)
School of Communication Arts
คณะนิเทศศาสตร์
Master of Arts Program in Data-Driven Marketing and Communications
สาขาวิชาการตลาดเชิงข้อมูลและการสื่อสาร
Year Tuition
2026
Plan A Thesis
313,330 THB
Plan B Non-Thesis
308,330 THB
Alumni Spotlight
Next-Generation Alumni
Partners
Partner with leading companies both in and outside the country
Partner with leading companies both in and outside the country
Master of Arts Program in Data-Driven Marketing and Communications
School of Communication Arts
Why study this major?
- Fast-Track Your Success: Complete the program in as little as 1 year.
- Empowering MarTech & Data Analytics Leaders: We develop highly skilled professionals who leverage data analytics to maximize economic impact and build distinct competitive advantages for their organizations.
- Learn, Unlearn, Relearn: We foster a lifelong learning mindset, equipping our graduates to stay ahead of rapid technological shifts and global transformations.
- Experience-Driven Design: We harness the power of data and AI to unlock deep customer insights (Hyper-Personalization), building lasting relationships and crafting services that deliver on both emotional and functional levels.
- Ethics & Responsibility: Grounded in the principles of Responsible AI, our curriculum shapes marketing leaders who champion sustainable growth and build unwavering public trust.
- A Perfect Synergy for the Modern Market:
- Artificial Intelligence
- Marketing Intelligence
- Human-Centric & Emotional Intelligence (Delivering the exact skill sets demanded by today's evolving industry trends.)
What careers can you pursue with a degree in Digital Marketing Communication?
- Marketing Analytics Analyst
- Marketing Technology and Marketing Automation Specialist
- Analytics Engineer
- Product and Growth Analyst
- Head of Marketing Analytics
- Director of Marketing Technology & Analytics
- AI Automation Analyst
- AI Content Strategist
- Conversational AI Strategist
- Automated Communications Lead
- Marketing Automation Specialist
- Growth Analytics Lead
- Experimentation Lead
- VP of Marketing Operations
- VP of Growth
- Chief Marketing Technologist
- Chief Data Officer

Admission
School of Communication Arts
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