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Master of Arts Program in Data-Driven Marketing and Communications
School of Communication Arts
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Master’s Degree
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Master of Arts Program (Data-Driven Marketing and Communications)


ศิลปศาสตรมหาบัณฑิต (การตลาดเชิงข้อมูลและการสื่อสาร)

School of Communication Arts
คณะนิเทศศาสตร์
Master of Arts Program in Data-Driven Marketing and Communications
สาขาวิชาการตลาดเชิงข้อมูลและการสื่อสาร
Year Tuition
2026
Plan A Thesis
313,330 THB
Plan B Non-Thesis
308,330 THB
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Master of Arts Program in Data-Driven Marketing and Communications
School of Communication Arts

Why study this major?

  • Fast-Track Your Success: Complete the program in as little as 1 year.
  • Empowering MarTech & Data Analytics Leaders: We develop highly skilled professionals who leverage data analytics to maximize economic impact and build distinct competitive advantages for their organizations.
  • Learn, Unlearn, Relearn: We foster a lifelong learning mindset, equipping our graduates to stay ahead of rapid technological shifts and global transformations.
  • Experience-Driven Design: We harness the power of data and AI to unlock deep customer insights (Hyper-Personalization), building lasting relationships and crafting services that deliver on both emotional and functional levels.
  • Ethics & Responsibility: Grounded in the principles of Responsible AI, our curriculum shapes marketing leaders who champion sustainable growth and build unwavering public trust.
  • A Perfect Synergy for the Modern Market:
    • Artificial Intelligence
    • Marketing Intelligence 
    • Human-Centric & Emotional Intelligence (Delivering the exact skill sets demanded by today's evolving industry trends.)

What careers can you pursue with a degree in Digital Marketing Communication?

  • Marketing Analytics Analyst
  • Marketing Technology and Marketing Automation Specialist
  • Analytics Engineer
  • Product and Growth Analyst
  • Head of Marketing Analytics
  • Director of Marketing Technology & Analytics
  • AI Automation Analyst
  • AI Content Strategist
  • Conversational AI Strategist
  • Automated Communications Lead
  • Marketing Automation Specialist
  • Growth Analytics Lead
  • Experimentation Lead
  • VP of Marketing Operations
  • VP of Growth
  • Chief Marketing Technologist
  • Chief Data Officer