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Featured Stories
Marketing Department, School of Business Administration, has given students the opportunity to learn about brand and marketing work through a real-world brief. It invited LEBELAGE Thailand, a Korean K-Beauty skincare brand, to share its Brand & Marketing experience through the Creative Content Idea 2026 activity. The activity was overseen by Dr.Thanakit Vongmahasetha, Chairperson, Marketing Department, School of Business Administration.
23 Sep 2026
School of Business Administration Invites Marketing Students to Take On Real-World Briefs from LEBELAGE Thailand through the Creative Content Idea 2026 Activity
Building Brand, Marketing, and Content Skills through Hands-On Experience
Marketing Program, School of Business Administration, organized the "BUBUS Biztrip" activity, bringing students enrolled in BUS101 on a visit to Siam Chai Co., Ltd., a leading distributor of electrical appliances and furniture. The visit gave students the opportunity to learn beyond the classroom through firsthand exposure to real-world business operations.
20 Aug 2026
School of Business Administration Hosts BUBUS Biztrip, Bringing Students to Siam Chai Co., Ltd. for Real-World Marketing Insights
Learning marketing strategies and gaining real-world work experience from a business establishment
The Marketing Program, School of Business Administration, in collaboration with Innovation Club by GSB, organized a field study trip for first-year School of Business Administration students to visit and learn about real business operations at Ajinomoto (Thailand) Co., Ltd.'s Nong Khae factory in Saraburi Province.
20 Aug 2026
School of Business Administration X Innovation Club by GSB for Field Study Trip Connecting Knowledge to the Real Business World
Leads First-Year Students on a Study Visit to Ajinomoto’s Factory, Linking Principles of Marketing to Real-World Business
Buzz Beyond: Thairath Entertainment Media Lab Creating Learning Through Hands-On Experience
02 Dec 2025
Buzz Beyond: Thairath Entertainment Media Lab Creating Learning Through Hands-On Experience
The project integrates real-world challenges from Thairath TV into the curriculum for Business Administration students.
Marketing Department, School of Business Administration (BUBUS) organized the opening ceremony of the "BUBUS X Erawon Strategic Media Plan" project, an integrated teaching initiative that combines knowledge from two key marketing courses: MK428: Digital Marketing and MK326: Advertising and Agency Management. This project aims to provide students with practical experience in developing comprehensive integrated marketing plans.
01 Oct 2025
BUBUS X Erawon Strategic Media Plan: Integrated Digital Marketing Learning Experience
Practical experience in developing comprehensive integrated marketing plans
BUBUS Integrates Strategies for Real Estate Business with AP (Thailand)
12 Mar 2025
BUBUS Integrates Strategies for Real Estate Business with AP (Thailand)
Marketing Programs, Management Programs and International Business Management Programs of the School of Business Administration jointly organized a judging ceremony for business challenges in the project "BUBUS X AP Real Estate-Synergy: Integrating Strategies for Real Estate Business 2025."
Marketing Programs, School of Business Administration organized a business plan judging activity in collaboration with Royal Foods Company Limited, a producer and distributor of canned food products and Sam Mae Krua seasonings. The event was honored by K.Kriangsin Temsoonthorn, Senior Sales Manager, and K.Kahnin Leepipat, Senior Marketing Manager from Royal Foods Company Limited, who served as judges for the project under the theme "Marketing Plans to Win Customer Hearts". Additionally, they provided a scholarship worth 30,000 baht along with Sam Mae Krua products to support and encourage students.
26 Nov 2024
BUBA Invites Sam Mae Krua to Open Business Classroom
School of Business Administration organized a business plan judging activity in collaboration with Royal Foods Company Limited
Learning from Professionals in the Integrated 4P's Marketing Project
15 Oct 2024
Learning from Professionals in the Integrated 4P's Marketing Project
The School of Business Administration, Department of Marketing organized the "Integrated 4P's Marketing Project".
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Admission
School of Business Administration
The Programs Available for Admission
FAQs
Marketing 6.0 curriculum with the latest software, using Learning-by-doing designed with leading organizations.
Working Office Space for students and Virtual Company Project for real business management experience.
Major, BBLAM, Thairath TV, TrueSpace, Krungsri, and Publicis Groupe.
Faculty are professionals with real marketing teaching and industry experience.
Marketing Manager, Brand Manager, Digital Marketer, Content Strategist, Media Planner, Market Researcher, or business owner.
Take the IC License (Investment Consultant) exam while studying. Curriculum linked to AISA certification.
FinTech courses with the Thailand Fintech Association, covering modern financial technology.
TISCO Bank, Bangkok Bank, SET Thailand, and Bualuang Securities — for guest speakers, internships, and job applications.
Corporate Finance, Investment, Banking & Wealth Management, Insurance, and Risk Management.
A strong financial industry network with connections to leading financial institutions and securities firms.
Graduate in 3.5 years, focusing on Data/Digital Business Management and E-Commerce to create Digital MG Professionals.
Business Simulation games and real organizational case studies, with E-commerce and digital system skills training.
ThaiBev, Central Group, GSB, Black Canyon, Ajinomoto, AP Thailand, and other leading organizations.
Creates Digital MG Professionals with Data Analytics, Digital Business, and E-Commerce skills for the digital business era.
Business Analyst, Management Trainee, Digital Business Manager, E-Commerce Manager, Operations Manager, or business owner.
Graduate in 3.5 years with both short-term internship and co-op education.
9-week short internship (IB 440) during Summer and 16-week full co-op education (MG 430).
English reinforced in all courses, plus Personality Development course for interview preparation with speakers from leading companies.
Bangkok University International College Business Consulting Program — students work as real business consultants for organizations.
Import-export, international strategy planning, Start-Ups, international business owner, or multinational company roles.
Graduate in as few as 3 years with 1 semester of internship.
4+ months co-op education with real organizations at leading logistics workplaces.
Professional qualification certificate from TACBA (Thai-ASEAN Customs Brokers Association).
AI and Big Data technology covering air transport, sea freight, warehousing, analysis and planning.
Flash Express, SCGJWD Logistics, CJ More, and Thai Licensed Customs Brokers Association as co-teachers.
Preparation
You can apply immediately with just your 4-semester cumulative GPA (Grade 11)—no need to wait for all 6 semesters.
Scholarship available
For Thai Student Loan
Admission Center, A8 Building, 2nd Floor, Bangkok University
9/1 Moo 5 Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120
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02 407 3888 ext. 2640
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02 407 3999