

Two student teams from School of Business Administrationreceived Special Awards at the NEXT GEN CREATOR x SME THAILAND 2026 competition, organised by the Confederation of Thai SMEs under the concept of "Creative Content, Empowering Thai SMEs." The competition opened a national stage for students across Thailand to demonstrate their potential as next-generation creators, telling the stories of local shops and businesses through outstanding and creative social media content.

The Special Award is granted by a panel of judges and distinguished experts in recognition of work that demonstrates creativity, communicative power, and a compelling reflection of local business identity.


At the award ceremony, Dr.Nittana Tarnittanakorn, Associate Dean School of Business Administration, and Ajarn Khanaphot Wongchaleang, Instructor in the Digital Marketing Department, joined the winning student teams to offer their congratulations.

Congratulations to the Management students representing Team Ong Long A, advised by Dr.Penjira Kanthawongs, Instructor in Management Department.

And to the Digital Marketing students representing Team 4 Sao Nang Maew Pa (The Four Wild Cat Ladies), advised by Ajarn Tam Tanjaya, Instructor in the Digital Marketing Department.

This achievement reflects the outstanding potential of Business Administration students in creativity, communication, and the application of digital skills to create genuine value for business and society.
Photo courtesy of: SME Thai — Federation of Thai SMEs