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School of Business Administration — Featured Stories — BUBA X BG Pathumthani FC to Develop Professional Sports Marketing
Wed Nov 2024
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BUBA X BG Pathumthani FC to Develop Professional Sports Marketing

The Digital Marketing Program, School of Business Administration, signed a Memorandum of Understanding (MoU) with BG Sports Co., Ltd. (BG Pathumthani United Football Club)

 

The Digital Marketing Program, School of Business Administration, signed a Memorandum of Understanding (MoU) with BG Sports Co., Ltd. (BG Pathumthani United Football Club) to promote academic collaboration and knowledge exchange between the two organizations. The signing ceremony was attended by Dr.Krairoek Pinkaeo, Dean, School of Business Administration, Asst. Prof.Rapeepan Wongprasert, Associate Dean School of Business Administration, Dr.Kittipoom Supamontri, Director, Digital Marketing Program, Ajarn Tam Tanjaya and Ajarn Onanong Wichinrotjaral, InstructorSchool of Business Administration, along with K. Piyasak Bhumichitra, Director, K. Nittayaporn Tharasuk, Director of Sponsorship and Marketing Communications and K. Thanakorn Pantawangkrun, Communication & Administration Director Club Secretary of BG Sports Co., Ltd.

 

 

The MoU aims to provide Digital Marketing students with opportunities to participate in workshops and learn about Sports Marketing, Sport Event Production, and Professional Football Club Management. This collaboration will help develop students' skills and provide them with hands-on experience in the field.

 

 

This partnership represents an excellent opportunity to enhance teaching and learning while developing Digital Marketing students' potential for creative careers in the sports industry.

 

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International Business Management (Chinese Business)
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Logistics and Supply Chain Management (Digital Commerce Logistics)
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