BUGRAD has signed a Memorandum of Understanding (MoU) with Bangkok Chain Hospital Public Company Limited (BCH) to develop and implement the "Mini MBA INNOVATEMED: SUSTAINABLE HEALTHCARE MANAGEMENT" program. This program focuses on training BCH personnel and affiliated companies to enhance skills in business management, strategic planning, decision-making, and effective problem-solving. The curriculum is designed to align with current industry dynamics, aiming to equip the organization for sustainable growth in the future.
The MoU was honored by the presence of Dr.Supong Limtanakool, Executive Vice President for External Affairs,Asst. Prof.Sansern Milindasuta, Executive Vice President for Academic Affairs, along with Asst. Prof. Dr. Somporn Harnphanich, M.D., Chairman of the Board of Directors, Member of Executive Committee, Deputy CEO, Member of Sustainability, Governance and Risk Management Committee, and Ms. Pornsuda Harnphanich, C.P.S., Director, Member of Executive Committee, Member of Sustainability, Governance and Risk Management Committee, Nomination and Remuneration Committee and Chief Financial Officer, who signed the agreement. The ceremony was witnessed by Assoc. Prof.Dr.Natthaphob Nimpitiwan, Vice President for Research and Educational Innovation Development, Asst. Prof.Dr.Sasiprapa Phanthanasaewee, Dean, Graduate School, directors of all 17 affiliated hospitals, executives, employees, and staff of BCH.
This academic collaboration marks a significant step in building knowledge and expanding perspectives on contemporary business management with creativity. It provides opportunities for BCH personnel to enhance their analytical skills, planning abilities and organizational resource management for maximum efficiency. The program also develops capabilities in strategic planning and organizational performance evaluation, which will serve as an important foundation for sustainable growth amid competition in Thailand's healthcare industry.
