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Featured Stories
Featured Stories
<p>2 BU Students Show Their Skills, Winning Esports Championships at Home and Abroad</p>
2 BU Students Show Their Skills, Winning Esports Championships at Home and Abroad
Reinforcing the strength of a curriculum that produces students who excel both academically and in specialized skills
Congratulations to Poohpha Pissamai, a fourth-year student in the Financial Planning and Investment program within the School of Business Administration, who has a clear goal of pursuing a career as an investment analyst. He recently took part in the 2026 “New Breed Capital Market Financial Professionals” program organized by the Stock Exchange of Thailand (SET) — a valuable experience that strengthened both his financial knowledge and strategic skills.
Seizing a Learning Opportunity in the New Breed Program: Simulating the Role of a Corporate Finance Strategist Through an Intensive 4-Day, 3-Night Camp
Bangkok University Business Administration Student, Financial Planning and Investment Program, Joins the New Breed Capital Market Financial Professionals Program
International Business Management, School of Business Administration, organized the "BUBUS BIZ TRIP x IPG" project, taking students from the International Business Management (Chinese Business) track and other programs within the School of Business Administration on a company visit to International Power Group Co., Ltd., a leading electrical equipment manufacturer. The visit aimed to deepen students' understanding of Chinese private-sector investment concepts in Thailand and Chinese product standards within the electrical equipment manufacturing industry.
School of Business Administration Hosts BUBUS BIZ TRIP x IPG, Taking Students on a Company Visit to a Chinese-Invested Electrical Equipment Manufacturer
To learn about investment concepts and industry standards
Congratulations to two student teams for their outstanding achievements at the DigiLife Branding Content Challenge Season 3, a marketing content creation competition on TikTok that gave university students nationwide the opportunity to collaborate with leading brands — covering marketing planning, content production, and brand communication on digital platforms, all built around real-world business challenges.
BU Students Showcase Creator Potential at TikTok Marketing Competition, Applying Academic Knowledge to Real-World Content Creation
Five Awards Won at DigiLife Branding Content Challenge Season 3
<p>School of Business Administration Hosts "FINANSIA: Shaping the Next Generation of Business Leaders" to Build Investment Knowledge and Career-Ready Skills for First-Year Students</p>
School of Business Administration Hosts "FINANSIA: Shaping the Next Generation of Business Leaders" to Build Investment Knowledge and Career-Ready Skills for First-Year Students
Strengthening investment knowledge and workplace skills for students, along with career success insights from a senior executive alumna
<p>Classroom to Real World: 5 Students BU Showcase Their Potential in the SCGP Packaging Speak Out 2026 Partner with J-MAT Project</p>
Classroom to Real World: 5 Students BU Showcase Their Potential in the SCGP Packaging Speak Out 2026 Partner with J-MAT Project
Gaining hands-on experience to prepare for their future careers
School of Business Administration organized a welcome activity for first-year students under the concept "Design Your Dreams, Build Your Future", aimed at inspiring a passion for learning and preparing students for the digital business landscape. The event also promoted the ethical use of artificial intelligence (AI) technology, with support from Thai Samsung Electronics Co., Ltd.
School of Business Administration Welcomes New Students and Ignites Learning in the AI Era Through the "Design Your Dreams, Build Your Future" Activity
Experience to help students keep pace with future technologies and apply them effectively in both their studies and future careers
<p>Two Business School Student Teams Claim Special Awards at NEXT GEN CREATOR x SME THAILAND 2026</p>
Two Business School Student Teams Claim Special Awards at NEXT GEN CREATOR x SME THAILAND 2026
, organised by the Confederation of Thai SMEs under the concept of "Creative Content, Empowering Thai SMEs
<p>Elevating Learning into the Business World through Strategic Competition with Students at the Strategic Business Case Competition 2026 by De Leaf</p>
Elevating Learning into the Business World through Strategic Competition with Students at the Strategic Business Case Competition 2026 by De Leaf
Opening Opportunities for Students to Learn from Real Business Challenges, with Total Prize Money Worth Over 10,000 Baht
Digital Marketing program, School of Business Administration, has partnered with DoHome Public Company Limited to launch DMK SPARK 2026 — a platform for emerging marketers to prove their skills. A Final Pitching Day was held to select the top 10 teams from over 80 competing teams, who then presented their work to DoHome's senior executives.
BU X DoHome to Launch DMK SPARK 2026 — Nurturing the Next Generation of Digital Marketers into the Real Business World
Students tackle real business challenges to compete for prize money and internship opportunities with DoHome
School of Business Administration hosted the closing event of the Advertising Mastermind Challenge, 3rd edition (AMC 3), in an intense and energy-filled atmosphere driven by the next generation of talent. Following more than four months of student development, the closing ceremony and Final Pitching stage were held at The Banquet seminar room, 5th floor, Building A5, Bangkok University.
BU Hosts AMC 3 Closing Event, Showcasing Students' Final Pitching Skills to Build Next-Generation AI Marketers Ready for the Real Job Market
Students presented advertising campaigns based on real briefs from global brands, gaining hands-on AI and digital marketing skills ready for immediate use
School of Business Administration signed a Memorandum of Understanding (MoU) with Midea Products (Thailand) Co., Ltd. to promote practical learning and create opportunities for students to develop skills for the real business world. The signing ceremony was attended by Dr.Krairoek Pinkaeo, Dean, School of Business Administration; Asst. Prof.Dr.Nisit Manotungvorapun, Associate Dean, School of Business Administration; and Dr.Kittipoom Supamontri, Director, Digital Marketing Program, alongside Khun Priska Nana, HR Manager, and Khun Wiwatchai Siritawon, Marketing Manager of Midea Products (Thailand) Co., Ltd.
Business Meets Education —School of Business Administration Partners with Midea Products to Develop Students for the Digital Age
Exchange knowledge and modern business perspectives
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Admission
School of Business Administration
The Programs Available for Admission
FAQs
Marketing 6.0 curriculum with the latest software, using Learning-by-doing designed with leading organizations.
Working Office Space for students and Virtual Company Project for real business management experience.
Major, BBLAM, Thairath TV, TrueSpace, Krungsri, and Publicis Groupe.
Faculty are professionals with real marketing teaching and industry experience.
Marketing Manager, Brand Manager, Digital Marketer, Content Strategist, Media Planner, Market Researcher, or business owner.
Take the IC License (Investment Consultant) exam while studying. Curriculum linked to AISA certification.
FinTech courses with the Thailand Fintech Association, covering modern financial technology.
TISCO Bank, Bangkok Bank, SET Thailand, and Bualuang Securities — for guest speakers, internships, and job applications.
Corporate Finance, Investment, Banking & Wealth Management, Insurance, and Risk Management.
A strong financial industry network with connections to leading financial institutions and securities firms.
Graduate in 3.5 years, focusing on Data/Digital Business Management and E-Commerce to create Digital MG Professionals.
Business Simulation games and real organizational case studies, with E-commerce and digital system skills training.
ThaiBev, Central Group, GSB, Black Canyon, Ajinomoto, AP Thailand, and other leading organizations.
Creates Digital MG Professionals with Data Analytics, Digital Business, and E-Commerce skills for the digital business era.
Business Analyst, Management Trainee, Digital Business Manager, E-Commerce Manager, Operations Manager, or business owner.
Graduate in 3.5 years with both short-term internship and co-op education.
9-week short internship (IB 440) during Summer and 16-week full co-op education (MG 430).
English reinforced in all courses, plus Personality Development course for interview preparation with speakers from leading companies.
Bangkok University International College Business Consulting Program — students work as real business consultants for organizations.
Import-export, international strategy planning, Start-Ups, international business owner, or multinational company roles.
Graduate in as few as 3 years with 1 semester of internship.
4+ months co-op education with real organizations at leading logistics workplaces.
Professional qualification certificate from TACBA (Thai-ASEAN Customs Brokers Association).
AI and Big Data technology covering air transport, sea freight, warehousing, analysis and planning.
Flash Express, SCGJWD Logistics, CJ More, and Thai Licensed Customs Brokers Association as co-teachers.
Preparation
You can apply immediately with just your 4-semester cumulative GPA (Grade 11)—no need to wait for all 6 semesters.
Scholarship available
For Thai Student Loan
Admission Center, A8 Building, 2nd Floor, Bangkok University
9/1 Moo 5 Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120
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Tel.
02 407 3888 ext. 2640
Fax
02 407 3999