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Featured Stories
Featured Stories
Bangkok University invites you to experience the future at BU Open House 2026: "LEAD THE NEXT WORLD", taking place on September 4–5, 2026 (2569 BE). The event opens up space for students to think, create, and try out real technology through cutting-edge activities from various faculties, alongside a national competition stage that brings together the ideas and energy of Thai youth in one event.
BU Open House 2026 Lead the Next World with Bangkok University
Discover a glimpse of the future — not just to watch, but to try, create, and do. BU Open House 2026 is a space where every idea can grow into real-world skills and careers.
s AI continues to evolve from an “enhancement tool” into critical infrastructure for the business world, the School of Business Administration is moving beyond simply teaching students to “know AI.” Its focus is shifting toward creating an environment where students can genuinely think, work, and create business value with AI.
BU Launches “AI Experience Centre for Business” to Develop AI-Native Business Talent through AI-Powered PC
Creating an immersive experience that empowers students to think, analyze, experiment, and collaborate with AI to create real business value.
Marketing Program, School of Business Administration, organized the "BUBUS Biztrip" activity, bringing students enrolled in BUS101 on a visit to Siam Chai Co., Ltd., a leading distributor of electrical appliances and furniture. The visit gave students the opportunity to learn beyond the classroom through firsthand exposure to real-world business operations.
School of Business Administration Hosts BUBUS Biztrip, Bringing Students to Siam Chai Co., Ltd. for Real-World Marketing Insights
Learning marketing strategies and gaining real-world work experience from a business establishment
The Marketing Program, School of Business Administration, in collaboration with Innovation Club by GSB, organized a field study trip for first-year School of Business Administration students to visit and learn about real business operations at Ajinomoto (Thailand) Co., Ltd.'s Nong Khae factory in Saraburi Province.
School of Business Administration X Innovation Club by GSB for Field Study Trip Connecting Knowledge to the Real Business World
Leads First-Year Students on a Study Visit to Ajinomoto’s Factory, Linking Principles of Marketing to Real-World Business
School of Business Administration Takes Students on a Study Visit to Leo Global Logistics, Exploring Modern Logistics and Warehouse Management
School of Business Administration Takes Students on a Study Visit to Leo Global Logistics, Exploring Modern Logistics and Warehouse Management
Learning warehouse management, international freight, and modern logistics technology through hands-on experience
School of Business Administration Announces Success of DEBI Creator Camp 2026
School of Business Administration Announces Success of DEBI Creator Camp 2026
Through expert-led training, site visits, and hands-on work with real business challenges, the program aims to produce high-quality creators and digital marketers.
<p>2 BU Students Show Their Skills, Winning Esports Championships at Home and Abroad</p>
2 BU Students Show Their Skills, Winning Esports Championships at Home and Abroad
Reinforcing the strength of a curriculum that produces students who excel both academically and in specialized skills
Congratulations to Poohpha Pissamai, a fourth-year student in the Financial Planning and Investment program within the School of Business Administration, who has a clear goal of pursuing a career as an investment analyst. He recently took part in the 2026 “New Breed Capital Market Financial Professionals” program organized by the Stock Exchange of Thailand (SET) — a valuable experience that strengthened both his financial knowledge and strategic skills.
Seizing a Learning Opportunity in the New Breed Program: Simulating the Role of a Corporate Finance Strategist Through an Intensive 4-Day, 3-Night Camp
Bangkok University Business Administration Student, Financial Planning and Investment Program, Joins the New Breed Capital Market Financial Professionals Program
International Business Management, School of Business Administration, organized the "BUBUS BIZ TRIP x IPG" project, taking students from the International Business Management (Chinese Business) track and other programs within the School of Business Administration on a company visit to International Power Group Co., Ltd., a leading electrical equipment manufacturer. The visit aimed to deepen students' understanding of Chinese private-sector investment concepts in Thailand and Chinese product standards within the electrical equipment manufacturing industry.
School of Business Administration Hosts BUBUS BIZ TRIP x IPG, Taking Students on a Company Visit to a Chinese-Invested Electrical Equipment Manufacturer
To learn about investment concepts and industry standards
Congratulations to two student teams for their outstanding achievements at the DigiLife Branding Content Challenge Season 3, a marketing content creation competition on TikTok that gave university students nationwide the opportunity to collaborate with leading brands — covering marketing planning, content production, and brand communication on digital platforms, all built around real-world business challenges.
BU Students Showcase Creator Potential at TikTok Marketing Competition, Applying Academic Knowledge to Real-World Content Creation
Five Awards Won at DigiLife Branding Content Challenge Season 3
<p>School of Business Administration Hosts "FINANSIA: Shaping the Next Generation of Business Leaders" to Build Investment Knowledge and Career-Ready Skills for First-Year Students</p>
School of Business Administration Hosts "FINANSIA: Shaping the Next Generation of Business Leaders" to Build Investment Knowledge and Career-Ready Skills for First-Year Students
Strengthening investment knowledge and workplace skills for students, along with career success insights from a senior executive alumna
<p>Classroom to Real World: 5 Students BU Showcase Their Potential in the SCGP Packaging Speak Out 2026 Partner with J-MAT Project</p>
Classroom to Real World: 5 Students BU Showcase Their Potential in the SCGP Packaging Speak Out 2026 Partner with J-MAT Project
Gaining hands-on experience to prepare for their future careers
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Admission
School of Business Administration
The Programs Available for Admission
FAQs
Marketing 6.0 curriculum with the latest software, using Learning-by-doing designed with leading organizations.
Working Office Space for students and Virtual Company Project for real business management experience.
Major, BBLAM, Thairath TV, TrueSpace, Krungsri, and Publicis Groupe.
Faculty are professionals with real marketing teaching and industry experience.
Marketing Manager, Brand Manager, Digital Marketer, Content Strategist, Media Planner, Market Researcher, or business owner.
Take the IC License (Investment Consultant) exam while studying. Curriculum linked to AISA certification.
FinTech courses with the Thailand Fintech Association, covering modern financial technology.
TISCO Bank, Bangkok Bank, SET Thailand, and Bualuang Securities — for guest speakers, internships, and job applications.
Corporate Finance, Investment, Banking & Wealth Management, Insurance, and Risk Management.
A strong financial industry network with connections to leading financial institutions and securities firms.
Graduate in 3.5 years, focusing on Data/Digital Business Management and E-Commerce to create Digital MG Professionals.
Business Simulation games and real organizational case studies, with E-commerce and digital system skills training.
ThaiBev, Central Group, GSB, Black Canyon, Ajinomoto, AP Thailand, and other leading organizations.
Creates Digital MG Professionals with Data Analytics, Digital Business, and E-Commerce skills for the digital business era.
Business Analyst, Management Trainee, Digital Business Manager, E-Commerce Manager, Operations Manager, or business owner.
Graduate in 3.5 years with both short-term internship and co-op education.
9-week short internship (IB 440) during Summer and 16-week full co-op education (MG 430).
English reinforced in all courses, plus Personality Development course for interview preparation with speakers from leading companies.
Bangkok University International College Business Consulting Program — students work as real business consultants for organizations.
Import-export, international strategy planning, Start-Ups, international business owner, or multinational company roles.
Graduate in as few as 3 years with 1 semester of internship.
4+ months co-op education with real organizations at leading logistics workplaces.
Professional qualification certificate from TACBA (Thai-ASEAN Customs Brokers Association).
AI and Big Data technology covering air transport, sea freight, warehousing, analysis and planning.
Flash Express, SCGJWD Logistics, CJ More, and Thai Licensed Customs Brokers Association as co-teachers.
Preparation
You can apply immediately with just your 4-semester cumulative GPA (Grade 11)—no need to wait for all 6 semesters.
Scholarship available
For Thai Student Loan
Admission Center, A8 Building, 2nd Floor, Bangkok University
9/1 Moo 5 Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120
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Tel.
02 407 3888 ext. 2640
Fax
02 407 3999