School of Entrepreneurship and Management

Programs

School of Entrepreneurship and Management — Program

The School of Entrepreneurship and Management (BUSEM) is ranked number one in Thailand and is the first institution in Southeast Asia, as well as the only one in Thailand, to collaborate with Babson College, USA, the number one university in the world for entrepreneurship. BUSEM integrates the concepts from Babson College's entrepreneurship curriculum and partners with 34 universities worldwide in the field of academic entrepreneurship. This ensures that students gain knowledge and experience from real experts in the business world. Addressing every need with a modern curriculum tailored for the new generation aspiring to become business owners, including those aiming to run digital businesses or expand family business management. The courses are taught by real business owners, offering students a Project-Based Learning approach, where they get hands-on experience through various supplementary activities. Each academic year features the Business Creation and Entrepreneurship (BCE) Center, where students can exchange knowledge and experiences with actual entrepreneurs.The comprehensive teaching approach offers 3 tracks to choose from based on specific interests: business creation, business expansion, and a focus on technology-based business creation.Track 1: Business Venture Development Example courses:Networking, Relationships & Cluster ManagementMarketing Channel and Retail Business for EntrepreneursData Analysis and Customer Relationship ManagementSME Financial ManagementTrack 2: Family Business ManagementExample courses:Family Business SuccessionFamily Business TransformationLeadership, Relationships and Governance in Family BusinessWealth Management in Family BusinessTrack 3 : Digital EntrepreneurshipExample courses:Product Concept Creation and Needs Finding in Technology BusinessCustomer Acquisition and Early-Stage Company Valuation for StartupsBusiness Analytics and Data Visualization for StartupsVenture Capital Funding and Exit Strategy in Technology BusinessStudents are given the opportunity to create a business plan before graduation and to start their own business during their studies. They can borrow up to 100,000 baht (interest-free) for their business ventures. Additionally, students are encouraged to explore online business opportunities through various platforms, including marketplaces, social media, and live selling. BUSEM also has numerous partners, making it a major hub for connections. We are the first university in Thailand to sign an MOU with Lazada to explore business opportunities on online platforms that meet the needs of modern businesses.Whether you want to become a business owner or expand an existing business, BUSEM is ready to be the first step on your path to success and help you become a successful entrepreneur in your own way.Why should you study this field?It is the first business creation program in Thailand and has always been number one. It is the only program in Thailand supported by the world's top institution (Babson College).Students learn from real-world experts, having the opportunity to meet and gain knowledge from over 150 business owners and professional experts.Throughout the 4-year program, students stay up-to-date with future technological advancements, covering both business creation and expansion in the digital world.34 universities worldwide are academic partners in the field of entrepreneurship.The BCE Center supports students' businesses, enabling them to operate at both national and global levels.Students receive close guidance from consultants and experts who are successful business owners.Bangkok University is the only institution in Thailand that collaborates with Babson College, USA, and uses their business creation curriculum.The program offers comprehensive instruction covering Product, Service, and Start-up development.The instructors are real business owners, allowing students to learn from genuine business professionals.Business experience enhancement programs include: Retail Fair, Hackathon, Pitch & Showcase, Business Fair, Business Idea Competition, Business Plan Competition, Monthly Update, Focus Workshop, BCE Excursion, Meet the experts, BUSEM Annual Business NetworkingStudents can develop a business plan before graduation and have the opportunity to start their own business. They can work on real business ventures while studying.Students can borrow up to 100,000 baht for their business ventures, interest-free.Students' products are available on all online platforms, and they are encouraged to expand their online business channels through marketplaces, social media, and live selling.Students have the opportunity to graduate in 3.5 years.

Semester 1/1
(June – July)

MASTER OF MANAGEMENT IN ENTREPRENEURSHIP

Whether you already have a business or not, the Entrepreneurship program is open to everyone who has goals and passion to expand their knowledge and drive the success of their business. Packed with knowledge and understanding applicable to both SMEs and startups, the program allows you to simultaneously build your business while pursuing a master's degree, with the opportunity to graduate in just 14 months.Suitable for those interested in starting a business while working, the program combines theoretical learning, skill development, in-depth entrepreneurship exploration, as well as various strategic and planning approaches. It includes intensive workshops where you can apply what you've learned in real-world scenarios, showcasing creativity and business ideas. Learn from leading entrepreneurs who serve as expert instructors, sharing their successful business experiences. Receive guidance from dedicated mentors in areas of your interest, and benefit from connections with real-world business professionals.

Admission

School of Entrepreneurship and Management

Scholarship available

For Thai Student Loan

The Programs Available for Admission

Entrepreneurship
สาขาวิชาการเป็นเจ้าของธุรกิจ

MASTER OF MANAGEMENT IN ENTREPRENEURSHIP
สาขาวิชาความเป็นผู้ประกอบการ

Preparation

With a cumulative GPA of 4 more semesters, you can apply for admission immediately.

Bangkok University

9/1 Moo 5 Phaholyothin Road, Klong Nueng, Klong Luang, Pathumthani 12120

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Tel.

02 407 3888 ext. 1795

Fax

02 407 3999