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   Thailand's No. 1 Business and Entrepreneurship Management program

 

Are you driven by the dream of becoming an entrepreneur who effectively manages a business? 

This requires a solid grasp of global trends and technology, along with a strong foundation to ensure growth. Whether you're a hopeful startup founder seeking guidance or an aspiring heir to a family enterprise navigating the complexities of today's business landscape, Bangkok University proudly introduces the Bachelor of Business and Entrepreneurship Management program (BUSEM).

BUSEM offers a diverse array of courses, both local and international, providing aspiring entrepreneurs with a comprehensive education through collaborations with diverse partners. Within the school, students gain practical exposure to the business world, guided by accomplished instructors with over 150 people of combined experience.

We actively encourage students to immerse themselves in genuine business endeavors, gaining hands-on experience while pursuing their studies. This includes opportunities to collaborate with industry leaders and even seek grassroots advice from student family members who've walked the entrepreneurial path. BUSEM serves as a reliable launchpad for driven entrepreneurs, fostering innovation and determination in building businesses that are recognized on both domestic and global scales.

"Entrepreneurship is More Than a Career, It's a Life Choice"

Babson College's Entrepreneurship Program

We are proud to be the first university in ASEAN and only in Thailand to partner with Babson College, the top entrepreneurship institute in the United States. Our course is designed to guide your entrepreneurial journey.
Learn from Real Successful Business Owners

Our professors are experienced entrepreneurs teaching practical skills over textbook theory. They provide real-world business insights in various fields, offering guidance and building a network of business connections in both public and private sectors.
BUSEM Center for Entrepreneurship

No business experience? No problem. We train you to be a professional entrepreneur with industry mentors offering close guidance. This enables every student to create and grow businesses.
Real Learning, Real Business

If you don't have experience in business before, no problem. Here we will train you to be a professional entrepreneur, with real mentors in the industry who can offer close guidance and consultation, enabling every student to create and expand businesses.
Being an Entrepreneur While Studying

Students can access funding up to 100,000 Baht (For Thai citizen), interest-free, for their business ventures. They also receive ongoing mentorship and advice throughout their entrepreneurial journey.
A Modern Program for New Generation Entrepreneurs

We offer unique courses in Thailand focusing on 'thinking,' 'creating,' and 'expanding' businesses. This includes partnerships with universities in business development and ownership.
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Bachelor’s Degree Programs
Bachelor’s Degree
Entrepreneurship
The School of Entrepreneurship and Management (BUSEM) is ranked number one in Thailand and is the first institution in Southeast Asia, as well as the only one in Thailand, to collaborate with Babson College, USA, the number one university in the world for entrepreneurship. BUSEM integrates the concepts from Babson College's entrepreneurship curriculum and partners with 34 universities worldwide in the field of academic entrepreneurship. This ensures that students gain knowledge and experience from real experts in the business world. Addressing every need with a modern curriculum tailored for the new generation aspiring to become business owners, including those aiming to run digital businesses or expand family business management. The courses are taught by real business owners, offering students a Project-Based Learning approach, where they get hands-on experience through various supplementary activities. Each academic year features the Business Creation and Entrepreneurship (BCE) Center, where students can exchange knowledge and experiences with actual entrepreneurs.The comprehensive teaching approach offers 3 tracks to choose from based on specific interests: business creation, business expansion, and a focus on technology-based business creation.Track 1: Business Venture Development Example courses:Networking, Relationships & Cluster ManagementMarketing Channel and Retail Business for EntrepreneursData Analysis and Customer Relationship ManagementSME Financial ManagementTrack 2: Family Business ManagementExample courses:Family Business SuccessionFamily Business TransformationLeadership, Relationships and Governance in Family BusinessWealth Management in Family BusinessTrack 3 : Digital EntrepreneurshipExample courses:Product Concept Creation and Needs Finding in Technology BusinessCustomer Acquisition and Early-Stage Company Valuation for StartupsBusiness Analytics and Data Visualization for StartupsVenture Capital Funding and Exit Strategy in Technology BusinessStudents are given the opportunity to create a business plan before graduation and to start their own business during their studies. They can borrow up to 100,000 baht (interest-free) for their business ventures. Additionally, students are encouraged to explore online business opportunities through various platforms, including marketplaces, social media, and live selling. BUSEM also has numerous partners, making it a major hub for connections. We are the first university in Thailand to sign an MOU with Lazada to explore business opportunities on online platforms that meet the needs of modern businesses.Whether you want to become a business owner or expand an existing business, BUSEM is ready to be the first step on your path to success and help you become a successful entrepreneur in your own way.Why should you study this field?It is the first business creation program in Thailand and has always been number one. It is the only program in Thailand supported by the world's top institution (Babson College).Students learn from real-world experts, having the opportunity to meet and gain knowledge from over 150 business owners and professional experts.Throughout the 4-year program, students stay up-to-date with future technological advancements, covering both business creation and expansion in the digital world.34 universities worldwide are academic partners in the field of entrepreneurship.The BCE Center supports students' businesses, enabling them to operate at both national and global levels.Students receive close guidance from consultants and experts who are successful business owners.Bangkok University is the only institution in Thailand that collaborates with Babson College, USA, and uses their business creation curriculum.The program offers comprehensive instruction covering Product, Service, and Start-up development.The instructors are real business owners, allowing students to learn from genuine business professionals.Business experience enhancement programs include: Retail Fair, Hackathon, Pitch & Showcase, Business Fair, Business Idea Competition, Business Plan Competition, Monthly Update, Focus Workshop, BCE Excursion, Meet the experts, BUSEM Annual Business NetworkingStudents can develop a business plan before graduation and have the opportunity to start their own business. They can work on real business ventures while studying.Students can borrow up to 100,000 baht for their business ventures, interest-free.Students' products are available on all online platforms, and they are encouraged to expand their online business channels through marketplaces, social media, and live selling.Students have the opportunity to graduate in 3.5 years.
Year Tuition
2025
Programs
4 Years
Semester 1/1
(June – July)
30,180 THB
Total Tuition Fees
449,180 THB
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ธุรกิจเริ่มได้ไม่ต้องรอ! เจ้าของแบรนด์ “ฉันจะกินชาเย็นทุกวัน” ศิษย์เก่า BUSEM ม.กรุงเทพ

🧋แบรนด์ชาไทยที่ถูกพูดถึงและมาแรงสุดๆ ในโซเชียลขณะนี้! กับเครื่องดื่มเมนู #ชาเย็น กับซิกเนเจอร์ความเข้มข้นหอมนุ่มกำลังดี นาทีนี้ไม่มีใครไม่รู้จักกับแบรนด์ ฉันจะกินชาเย็นทุกวัน มาพูดคุยกับจุดเริ่มต้นและแนวคิดของ 2 พี่น้องเจ้าของธุรกิจ "คุณวิว พันธ์ทิพย์ CEO" และ "คุณแวน พรทิพย์ CO-FOUNDER รุ่นพี่ศิษย์เก่า BUSEM - คณะการสร้างเจ้าของธุรกิจและการบริหารกิจการ มหาวิทยาลัยกรุงเทพ" น้องๆ ที่อยากมีธุรกิจของตัวเองต้องไม่พลาด!
🟠 รายละเอียดหลักสูตร : https://bulink.co/mwhbeshw

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School of Entrepreneurship and Management